
STEPS TO A SUCCESSFUL 19TH HOLE MIXER:
Once the green is installed ask your customer if
they would like to show off their new golf training aid to their buddies.
This will give them an idea of a guest list. Golfers love to show off
their new accessories! Let your customer know that this is not only
a way to entertain their friends and family,but also lets others try
out their green. Set a time and a date for the mixer and send out invitations
at least 1 week prior to the event.Attend the mixer and demonstrate
the benefits of the green. Just like the Build a Green Day – You
have the opportunity to get to know the guest and begin qualifying potential
sales leads. This will generate more Build a Green Days, more turn key
installations and more landscaping/hardscaping sales.
Benefits
- You get to meet many people at one time – each person (golfer)attending
is a potential sale. From each mixer you should be able togenerate
at least six sales leads.
- You will increase your company’s exposure to more peopleand
increase sales.
- You are one-on-one with potential customers. You gather informationabout
their game, their home, their community, their income andprofessional
interests. This gives you the ability to reach new markets foryour
entire business.
- You can directly communicate the benefits of a green.
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